Murder Village

One of the great joys of photographing theatre companies is working with ImproMafia on promotional images. It helps that there’s a super high level of trust there – we can start with the basics of an idea, and quickly branch out and try things, and everyone is on board no matter where the idea takes us.

This shoot is a good example of shooting for multiple formats. ImproMafia makes extensive use of Facebook events for promotion, and the timeline-crop is a really important consideration for them. Designing an image that works well in that crop, has impact, and makes the viewer stop what they’re doing to pay attention, is a pretty key part of the job.

My favourite image from the shoot? This moody one. It feels like the cover of a kids’ mystery book that I might have read when I was 10. We shoot loose to allow room for show information, which makes it pretty right for a novel actually 🙂